AKare Communication Management divides reputation management, which is the whole of the work done to manage a brand, a company, an individual or a project, to increase its awareness and to bring it to a better position in a concrete sense, into two as individual reputation management and corporate reputation management.
Individuals and organizations that care about reputation management make a difference by gaining a competitive advantage over their competitors in all their activities. Although gaining reputation is a challenging and time-consuming process, it is very easy to lose reputation on digital platforms, which have gained tremendous momentum today.
For this reason, organizations and individuals need to manage their reputations not only in oral and written media but also on the internet in order to increase their credibility in today’s conditions.
AKare Communication Management argues that a simple PR approach alone will not be sufficient for brand and reputation management and that online-offline communication must be carried out together and integrated with each other.
In the online reputation management section, positive or negative comments, complaints and false news that our business partners may encounter on the internet are immediately intervened and threats are turned into opportunities.
When companies monitor what is being said about them or their products on social media and other platforms and take swift action against negative comments, the brand’s online reputation is enhanced and it ranks higher in the eyes of consumers.
AKare Communication Management provides media relations management to institutions, organizations and business partners in organizational structure with written and/or visual content prepared by considering the information obtained from events, products, projects, services and organizational activities; strategically determined periods and subject-agenda management.
Organization-Specific Content Production
It is prepared to share a change or development in the institution or organization with the public. Sectoral development, change and sharing of foresight, expressing opinions also include the content of the subject.
AKare Communication Management implements Topic-Address management, which it sees as an important communication material, with detailed planning and implementation methods that include rational strategies. Through its employees who closely follow the changing dynamics of the sector and have a researcher and questioning spirit, AKare ensures that its clients both stay on the agenda and create an agenda.
Defending that the best way to manage communication is to manage perception , AKare Communication Management team strengthens the corporate image of its business partners with perception management and ensures that it spreads to large masses. Perception management, which will be carried out with a successful strategy, is to increase the brand value of the institutions and organizations that are consulted, to increase the brand value in front of their shareholders, to ensure consumer loyalty in the way of persuading a product, service or idea, which is the first step, and to create a better “goodwill” environment in times of crisis. paves the way for quick delivery.
AKare Communication Management argues that a lean PR approach alone will not be sufficient in terms of brand and reputation management and that online-offline communication must be carried out together and integrated with each other. AKare Communication Management transforms threats into opportunities by intervening immediately to positive or negative comments, complaints and false news that it may encounter about its business partner on the internet with its digital reputation management. The fact that companies follow what is spoken about themselves or their products on social media and other platforms and take quick action against negative comments increases the online reputation of the brand and carries it to the top in the eyes of consumers.
We provide consultancy support to the senior management of the institutions, organizations and organizational business partners that we provide consultancy services to, in order to increase the corporate image and brand value of the relevant organization. ‘AKare’ also organizes the communication of the senior management of business partners with shareholders, investors, employees, customers and suppliers within the scope of leader communication service, and positions the senior managers of business partners as respected, trusted, consulted and referenced people in the sector before the press and the public.
With its sectoral experience and command of changing communication dynamics, AKare Communication Management has provided consultancy services to numerous brands, especially in health, food, real estate, tourism, sports, retail and industrial organizations (B2B).
You can contact us via the e-mail address below for a proposal request and job applications.