AKare İletişim Yönetimi

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Traditional and Digital Perception Management


the most controversial and complex disciplines of public relations, is a very important communication tool for creating behavior patterns in the eyes of consumers and for organizations to achieve their business goals.

Arguing that the best way to manage communication is to manage perception , AKare Communication Management team strengthens the corporate image of business partners together with perception management, increasing the brand value in front of its shareholders, ensuring consumer loyalty in persuading the customer’s product purchase, and in times of crisis. It carries out perception management studies specific to opinion-leading channels in order to provide an environment of ‘goodwill’ more quickly.

portals , forums and dictionaries accepted as opinion leaders related to the customer’s field of activity and that will contribute to the customer’s marketing strategies.

Mission: “Innovation in Communication”

AKare's mission is primarily to reveal the value produced by its business partners, to deliver this value to its target audience through the media channels that provide the most effective access, and to bring innovative elements to sustainable communication.

Vision: Creating Added Value

AKare Communication Management adopts the 'Insight' discipline as a model in all its work and applies it consistently. This builds corporate added value and brand perception by creating an innovative and creative communication discipline for all institutions, organizations and private organizations that produce services.

Believing that sustainable and integrated communication brings success, AKare Communication Management has professional principles specific to agency dynamics, which it calls 'AKare Style'.

Strategic Media Relations Management

AKare Communication Management, media relations management; business partners in institutions, organizations and organizational structures; in the light of the information obtained from the activities, products, projects, services and organizational activities; It provides written and/or visual content prepared by considering strategically determined periods and subject-agenda management.

Organization-Specific Content Production

It is prepared to share a change or development in the institution or organization with the public. Sectoral development, change and sharing of foresight, expressing opinions also include the content of the subject.

Topic-Agenda Management

AKare Communication Management considers Topic-Agenda management as an important communication material; implements it with a detailed planning and application methods that include rational strategies . AKare ensures that its customers both stay on the agenda and create an agenda through its employees who closely follow the changing dynamics of the sector and have a researcher and questioning spirit .

Perception Management

Defending that the best way to manage communication is to manage perception , AKare Communication Management team strengthens the corporate image of its business partners with perception management and ensures that it spreads to large masses. Perception management, which will be carried out with a successful strategy, is to increase the brand value of the institutions and organizations that are consulted, to increase the brand value in front of their shareholders, to ensure consumer loyalty in the way of persuading a product, service or idea, which is the first step, and to create a better “goodwill” environment in times of crisis. paves the way for quick delivery.

Reputation management

AKare Communication Management argues that a lean PR approach alone will not be sufficient in terms of brand and reputation management and that online-offline communication must be carried out together and integrated with each other. AKare Communication Management transforms threats into opportunities by intervening immediately to positive or negative comments, complaints and false news that it may encounter about its business partner on the internet with its digital reputation management. The fact that companies follow what is spoken about themselves or their products on social media and other platforms and take quick action against negative comments increases the online reputation of the brand and carries it to the top in the eyes of consumers.

Leader Communication

AKare Communication Management provides consultancy support to the senior management of the institutions, organizations and organizational basis business partners to which it provides consultancy services, in studies that increase the corporate image and brand value of the relevant organization. ‘ AKare ‘, within the scope of its leader communication service, also offers business partners to the top management; It regulates its communication with shareholders, investors, employees, customers and suppliers, top managers of business partners, before the press and the public; positions as respected, trusted, consulted and referenced persons in the industry.

We Add Value with Our Sectoral Expertise

With its sectoral experience and command of changing communication dynamics, AKare Communication Management has provided consultancy services to numerous brands, especially in health, food, real estate, tourism, sports, retail and industrial organizations (B2B).

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